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Tips
Letterman has his Top Ten...
The Cochrane Business Network has
Sixteen Tips to Better Networking!
1. What you put in – Does affect what you get out!
  • Before the meeting do a little research on what you want to say.
  • It's important that you have the ability to build a rapport with others.
  • Research networking ideas and styles. What works? What doesn’t?
  • Practice, practice! It helps you to look polished and feel confident.

2. Be Visible
  • Wear tasteful clothing.
  • Bring lots of Business Cards, Brochures, and Coupons and use them in a proper manner! If they allow for door prizes take advantage of that too!
  • What will make you stand out in a crowd (tastefully)?

3. Circulate
  • Don’t sit at the same place with the same people all the time.
  • Circulate amongst those you do NOT know and be approachable.
  • Listen and learn, then ask applicable questions.

4. Start Fresh
  • Be ready, not rushed. Be polished.
  • Congregate and chat whenever possible, be pleasant.
  • Listen to others and ask them questions about them or their business.
  • Most people love to talk about themselves so listen intently.
  • Offer to help solve their issues whenever you can, if you can!

5. The Eyes of a Stranger
  • Always maintain eye contact & pay attention to them.

6. Be Interested & Be Interesting
  • Practice this every day when talking with your spouse!

7. One, Two or Three
  • Look for people who are on their own.
  • A lonely contact is a “one-on-one” and makes for effective networking.
  • Always smile when meeting others!
  • Introduce yourself with a few well chosen (well practiced) words.
  • If approaching a group, stand silently; listen until you have an opportunity.

8. Infomercial
  • Tell people what, why, when, who and how - you are there.
  • (Know & rehearse your story. Plan it. Be informative, interesting & different).
  • What is your true value to others?
  • Be catchy, rehearsed & knowledgeable on your topic. Short & Sweet.
  • (Tell them your name at the end so they are more likely to remember it).

9 ASK How!
  • Always ask the question. “How can I help you?”
  • Don’t talk about yourself unless given the opportunity later. Let them go first.

10. The Handshake
  • Be first to extend your hand. Be eager to interact.
  • Make sure it is a firm and dry handshake.”

11. Get to Know Them
  • Ask open-ended questions to determine quickly how to maximize opportunity. “The first meeting is about them, (Not you). Try to find a common denominator.”

11. Card Exchange
  • Ask for a business card before they offer it to you.
  • Make notes of any follow up on the back of the card. These cards go into your left pocket. Your cards come from your right pocket – this way you won’t fumble.

12. Who do You Know?
  • Having someone else introduce you can be valuable.
  • A third party introduction can be like an endorsement.

13. Win/Win?
  • If the new contact mentions that he's looking to get in touch with a specific person whom you know. Offer to make an introduction for them.
  • “Always try to be a connector, the person who brings people together.”

14. We Came, We Met
  • Leave with plans to reconnect with everyone you met within the next week.
  • “Remember, you're not there to close deals. You are there to “earn the right” to follow up with a call, an email or maybe a meeting.
  • Meet with contacts all week long, not just at networking events.

15. Give and You Shall Receive.
  • Don’t go to these meetings looking to gain. (It shows).
  • Go looking to share and help. If you can help some one else they are more likely to trust you and want to build a relationship with you. Give them a reason. Business is built through relationships and trust.

16. I Still Haven’t Gotten a Referral!
  • Ask yourself “Why?”
  • What have you helped others with?
  • How many meetings have you attended?
  • How well do you Network?
  • Have you properly polished your story and shared it?
  • Is there something missing? Relationships or trust?
  • We can help, contact us today…